Nothing stands still in telemedia. Whilst there’s still a very healthy market for traditional services such as; chat, dating and other premium rate services, the evolution of how people now communicate with one another (particularly via social media) and the development of new devices on which that communication is happening i.e. smarter smartphones, web books, tablets and interactive text – has meant that never before have brands, media companies and other businesses had such a great opportunity to connect with their customers.
This new unfettered, comm’s free-for-all, comes at a price. Consumers now expect to be able to interact with brands, TV shows, media companies, content and adverts through this vast array of channels, anytime day or night. So as a business, it’s vital to ensure this is now possible.