The Mercedes-Benz Arena, home of VfB Stuttgart, is currently turning into one of the most modern and imposing sports facilities in Germany, with space for 60,000 spectators. As part of its modernisation, VfB Stuttgart is now using a combination of IPTV and digital signage as a flexible information system.
Over 105 LCD flatscreens have been installed in the 21 business boxes, in the event boxes, in the Fan-Treff meeting point and in the large SoccerLounge. Initially, a pure IPTV television system was required to transmit the stadium’s internal live broadcast signals and also external television programmes in HD and SD on the displays. In addition, the screens needed to be able to show digital signage, i.e. advertising, information and sponsorship content, as the demands placed on the screen output vary greatly depending on the event.