KIT digital announces a broad ranging partnership with LG Electronics to provide IP video platform technology, content and professional services to the company's Home Entertainment Division for its Smart TV platform.
Under the terms of the agreement, KIT digital and LG will work together to develop and deploy a joint multiscreen over-the-top video solution to provide viewers with anytime access to live and on-demand premium 2D and 3D content on LG Smart TVs globally. The cooperation will encompass the following:
- LG will leverage the KIT Video Platform, KIT digital's cloud-based video asset management solution, to power LG's 3D Zone service, which provides applications on LG Smart TVs for viewing premium 3D video content
- KIT digital and LG will approach leading global multichannel video programming distributors with this joint solution to offer them the ability to operate their premium content services seamlessly on LG Smart TVs
- LG will leverage KIT digital's global content services capabilities for 2D and 3D content licensing to augment LG's catalogue for its TV apps and 3D Zone service.
Future cooperation between KIT digital and LG will also focus on multiscreen, 360-degree experiences across connected LG Electronics products, delivering interactive companion screen capabilities for IPTV and OTT customers. Billing and back office services to support paid content opportunities will also be delivered under the agreement.