has selected Arxan's
content protection products to help secure its popular ViewRight Web security client technology. The announcement comes as security concerns are growing amidst rapid growth in the adoption of OTT technology. In an April 2012 report by Forrester Research, Inc. entitled "The Tablet-TV Connection", author Sarah Rotman Epps, senior analyst, forecasts that in the US alone 112.5 million US consumers will own a tablet by 2016, and tablets are disrupting several multibillion-dollar industries related to TV, including cable, broadcasting, advertising, and consumer electronics manufacturing and retailing.
Additionally, growth in global desktop platforms augment the increasing challenges of offering a secure video delivery system for premium content services across multiple platforms, and requires a range of specialist technologies. Verimatrix, with its Video Content Authority System solutions, is a recognized leader in deployments of secure multi-screen video systems, with its ViewRight Web client technologies supporting a growing range of devices with enhanced HLS security.
Arxan's GuardIT and EnsureIT code hardening products for desktop and mobile/embedded environments deliver tamper-resistance and self-protection for the ViewRight Web client, which supports streaming and downloading of broadband video for Windows/Mac desktop environments and iOS and Android-based mobile platforms. The same robust ViewRight client technology is also now being applied to commercial-grade streaming systems that adopt the new MPEG-DASH adaptive streaming standard.
To address the need for effective and non-invasive security, Arxan provides a defense-in-depth approach to digital media security that shields digital media stakeholders against tampering and reverse-engineering of code and IP in a resilient and proven manner. Arxan's security solution encompasses multiples layers of defense and meets the requirements of multiple DRM robustness rules, including the ability to provide renewability of protection without compromising end-user experience.
Arxan's customers span the digital media ecosystem, from leading game developers to digital media application media players to conditional access and DRM providers. Arxan's technology embraces a multi-DRM approach and supports the robustness rules of multiple prominent solutions (Verimatrix, PlayReady, Widevine, OMA, Marlin, etc.). Arxan is also a member of the Digital Entertainment Content Ecosystem (UltraViolet), Consumer Electronics Association, Marlin Partner program and the PC Gaming Alliance.