CBS SportsLine, CBS Sports, CSTV and the NCAA will be bringing NCAA March Madness online
with their updated player that provides live streaming video from 56 games beginning with the first round of the NCAA Division I Men's Basketball Championship.
In 2006, MMOD was presented free of charge for the first time since its debut in 2003, producing tremendous traffic results with over 19 million video streams and five million visits, resulting in one of the largest live Internet events ever and one many experts called a watershed moment in media history.
To accommodate an even greater audience in 2007, CBS SportsLine has doubled the bandwidth capacity for MMOD. However, in order to effectively control a massive anticipated peak in demand during Thursday and Friday, March 15 and 16, access to the MMOD video player will be carefully managed using a "virtual waiting room." If demand exceeds peak capacity on the 15th, 16th or at any other point of the tournament virtual lines will form.
CBS SportsLine has partnered with Akamai Technologies to provide video bandwidth support for NCAA March Madness on Demand.