Digital television has gained a new lease of life in Europe during the past year, according to the latest research from Strategy Analytics. The analysts state 25.7 percent of Europe's TV households acquired digital television by the end of 2004, up from 21.1 percent in 2003. The keys to this success were attributed to new services such as DTTV (Digital Terrestrial television) and IPTV (Internet Protocol television).
IPTV providers, such as France's Free and Italy's Fastweb, increased their user base by 450,000 in 2004, while Europe's DTTV operators, such as the UK's FreeView and Germany's free-to-air broadcasters, added 4.4 million subscribers. By 2010, IPTV will have become an established fourth digital platform, with 11.3 million subscribers. DTTV will continue to grow rapidly during that same timeframe as more countries establish services, reaching 42.2 million households.