NetRange and Octoshape
have partnered to facilitate the next generation in broadband television -- transitioning from "Broadcast TV" to "Broadband TV.” The Octoshape Infinite HD-M multicast technology will be integrated into NetRange SmartTV portals and will enable TV quality, TV scale and TV economics over unmanaged IP networks.
The concept, also called “Triple OTT,” will allow consumers to watch linear TV via the DVB-Platform as they do today, but also add the ability to view unlimited amount of linear channels in broadcast quality via the public Internet, including access to SmartTV applications and services. Broadcasters and media companies will benefit from a range of new business models and gain an unlimited, global reach for HD quality video delivery on Smart TVs. Network operators and ISPs will benefit, as the life cycle of already existing broadband infrastructure such as ADSL2+ will be extended, since the technology makes existing networks much more efficient to deliver large volumes of content.
The partnership integrates Octoshape’s Infinite HD-M Federated Multicast platform into NetRange-powered Smart TV portals. Infinite HD-M enables large volumes of broadband TV consumption to be delivered efficiently over last mile networks without requiring the vast infrastructure upgrades necessary with traditional video delivery platforms.
With more than 400 customers, NetRange is one of the world’s largest service providers for Smart TV solutions, and is also one of the world’s most successful service providers for the development of Smart TV applications and services. Working for clients like ITN news, maxdome, Mercedes-Benz, Brainpool, Tagesschau and the Bauer Media Group, NetRange has developed applications and services not only for its own portal, but also for other current leading Smart TV portals, such as Samsung, LG and Philips.
Telco and cable operators that are part of the Infinite HD-M Federated network receive the signals via native IP Multicast in a way that allows them to easily manage large volumes of traffic without upgrading their Internet capacity. Octoshape’s federated linear broadband TV ecosystem will continue to expand globally throughout 2012 in carefully planned phases, adding content contribution partners, Tier 1 broadband providers, connected television manufacturers and conditional access providers.