announces new leaders in the global IPTV Market Leaders Report — APRIL 2010
, which semi-annually ranks IPTV Vendors and Operators worldwide. Including over 6 million new subscribers and 50 new IPTV Operators since October 2009, the report ranks over 100 Vendors in 24 regional sectors within the six product categories of Access Ports, Content Protection/DRM, Set-top-Boxes, Middleware, Video Headend, and Video-on-Demand.
"Alcatel-Lucent, Motorola and Microsoft lead the global Market Leader Rankings in five of the six IPTV product categories," said Jose Alvear, IPTV Senior MRG Analyst. "What this means is that Vendors having a more complete IPTV ecosystem are more dominant than Vendors with just one IPTV product." Larger Vendors are building a full IPTV ecosystem so they can continue to work with large Telcos around the world. For example, Motorola recently acquired a CP/DRM Vendor (SecureMedia) and a VOD Vendor (BitBand), and now appears in all six IPTV product categories. However, in the Middleware, CP/DRM and Set-top-Box categories, smaller Vendors serve just a few regions, and sometimes just a specific country.
"Many small Vendors have created regionalized market models allowing smaller Operators to develop their own regional look and feel which is very appealing to them," said Alvear. "Yet, large Tier-1's have in-house tools to do the same in their markets. Ultimately, it may be these highly flexible applications and market models that allow IPTV Operators to grow in today's challenging regional markets."
New features in this report include added Vendor-ranking profiles for all companies ranked within the top 10 in all regional sectors. Also, with the addition of up/down arrows alongside the Vendor rankings, it is easy to see how many ranking positions a Vendor has changed since the last report. "We strive to make improvements to the rankings and our methodology as needed to better serve our customers," said Alvear.