Research and Markets has announced the addition of Challenges for Korean IPTV Industry to their offering.
This report analyzes and prospects the IPTV market in Korea. More specifically, the report covers the reasons for the IPTV service delay and estimates a possible market size after the service launch. In addition, it explores the status and the progress of carriers such as SKT, Hanaro Telecom and Powercomm in preparing IPTV service. Lastly, it prospects the possible effects that IPTV service brings to telecommunications and broadcasting industries. The development status of IPTV market in other countries is provided in the appendix.
Research Methodology
For the report, the author collected and analyzed various materials released by telecommunications companies, device makers, related companies and the government. In addition, the report was reviewed through interviews with influential people in the related industries.
Topics Covered
Executive Summary
1. INTRODUCTION TO THE KOREAN IPTV MARKET
1-1 The Spread of Converged Broadcasting/Telecommunications Services
1-2 What is IPTV?
1-3 Background for the Emergence of IPTV
2. MARKET SITUATION OF KOREA'S IPTV
2-1 Introduction of IPTV Service
2-2 Policy and Regulations
2-2-1 Disputes over Policy
2-2-2 Oppositions from Broadcasters
2-2-3 Obstacles to Convergence-Conflicts between Regulatory Agencies
2-3 IPTV Service
2-3-1 Characteristics of Korea's IPTV Service
2-3-2 IPTV Service Providers in Korea
2-3-2-1 KT (Korea Telecom)
2-3-2-2 Hanaro Telecom
2-3-2-3 Dacom
2-3-3 Korea's IPTV Equipment Manufacturers
2-3-3-1 Set-top box Manufacturers
2-3-3-2 VOD Server Manufacturers
2-3-4 Korea's IPTV Network Infrastructure
2-3-4-1 Fiber To The Home (FTTH)
2-3-4-2 FTTH Technology
2-3-4-3 Broadband Convergence Network (BcN)
3. THREATS AND OPPORTUNITIES IN THE KOREAN IPTV MARKET
3-1 The Biggest Competitor - Cable TV
3-2 Key to the Success of IPTV Service
3-3 Effects of IPTV Service Launch
3-4 Outlook for the Korean IPTV Market
Appendix
1. The Status of IPTV Service in Other Countries
2. List of the Korean IPTV Service-related Companies
Summary
Fixed operators take the lead in preparing IPTV service in Korea like other countries, but due to unprepared institutional frameworks and controversy over fair regulations between cable TV operators and IPTV service providers, the commercial launch of the service has been delayed. Since Korean IPTV service is expected to be provided based on high-speed networks, 100Mbps FTTH, and the government-led BcN, the service is likely to have a strong market power in Korea. Telecommunication companies such as Korea Telecom (KT), Hanaro Telecom and Dacom are preparing IPTV service as a business model of BcN project and they already started a pilot service in the latter half of 2005.
KT is the most active player pioneering the domestic IPTV market. KT is preparing IPTV service as a strategic application of its home network business, simply beyond providing broadcasting service. Prior to the launch of IPTV service, KT implements the following three IPTV strategies; HomeN service, TV portal and IP media.
Supposed that IPTV commercial launch begins in 2006 in Korea, it is projected that the number of subscribers would reach 570,000 in 2006 and increase up to about 3 million by 2012. In addition, sales would record 160 billion KRW in 2006 and increase to 770 billion KRW by 2012.
The Companies Mentioned inside the report include:
KT (Korea Telecom)
Hanaro Telecom
Dacom
SK Telecom
KTF
Powercomm
SkyLiFe
For more information visit http://www.researchandmarkets.com/reports/c38109